Small Business Websites Isle of Man, Website upgrades Isle of Man, New Website Isle of Man, New business website Isle of Man, Affordable website Isle of Man
Every business these days should have a web site to promote their products and services from, regardless of the niche they operate in. A well designed site can quickly pay for itself in new orders. Yet there are still lots of firms around that don’t have one.
More and more people turn to the internet every day to find local business services. A few years ago we all turned to the Yellow Pages when we needed to find a local tradesman, but these days, this traditional medium is being rapidly replaced by the internet.
Getting a web site for your business does not have to be a huge expense. For as little as £25 a month you can get a simple site that will be more than adequate for your needs.
For most small businesses, the primary purpose of a web site is to generate leads rather than sales. Once you have the lead’s contact details, you can sell them your service later. The design of your website needs to take this into account.
Your new web site should firstly give your business an online presence so that people can find you. Simply publishing a web site is not enough, it needs to be optimised for the keywords your potential customers type in to the search engines. When selecting a web design service, you need to ensure they fully understand the importance of search engine optimization (SEO). If they don’t, look elsewhere. There is no point having a web site that no one can find.
Once found, your site has to give your visitor a strong reason to contact you or to give you their contact details so that you can contact them. You could promote a special offer that is only available for a limited time, or offer a free eBook that will provide them valuable information in return for their email address. Once you have a lead’s details, you have the opportunity to present your offer to them again.
Finally, your small business web design should include client testimonials for credibility and a strong guarantee to remove the risk from your prospects minds. These elements will increase the contact rates you make with your potential customers, and ultimately the number of sales your site generates.
If you want a simple web site for your business that can generate you lots of new leads, come and take a look now at our Small Business Web Design services, we specialise in providing our clients with web sites that attract visitors!
